American Crew

American Crew

Since 1994, American Crew has been a leader in men’s hair care, skincare, and styling. Dedicated to producing the finest salon-quality products, they are now used by professional stylists and barbers worldwide.

The brand was created by stylist David Raccuglia, who envisioned a future where men's grooming would receive as much attention as women's. At that time, metrosexuality was not particularly prominent, but over the years, caring for one's appearance became widely accepted as the norm.

American Crew pioneers the latest styles and most innovative products. They understand the importance of looking your best at all times, as the trend of image-conscious men spans all age groups. Their products offer the ultimate styling experience, equipping men with the tools and knowledge they need to create style and masculinity every day.

All products contain natural ingredients and are cruelty-free.

Beautycos is an American Crew retailer. Among the range, you'll find popular products like American Crew Fiber, American Crew Forming Cream, Dandruff Shampoo, and many more.